We’re here with practical marketing information for your business.

A marketing strategy tells you what to say, how to say it and who to say it to in order to make more sales. Our guide to the basics.

Market your business online - from your website to social networking, advertising, search engine optimisation, email marketing and more.

The basics you need to know about raising your business profile through advertising, and how to make sure your campaigns are successful.

Focusing on taking care of your existing customers could be much better for your bottom line than chasing new business. The basics of customer care.

No business can survive without selling. Our overview of planning your sales strategy and recruiting, training and managing sales staff.

Get the basics right - our quick guide to the main types of market research and how to get the information you need no matter what your budget.

Direct marketing is ideal for small businesses as it's highly targeted, cost-effective and simple to DIY. Our guide to how to get started.

Start here - find out how attending and displaying at exhibitions and events can benefit your business, and learn how to build your network.

PR

The basic things you need to know about PR for your business, building relationships with the media and managing the impact of publicity.

December 2017

20 December 2017

The number of employment tribunal claims in England and Wales went up significantly in the three months after fees were abolished in July this year.

20 December 2017

A poll of UK companies has found that 58% of SMEs are expecting to take on additional staff next year but there is concern about the UK's labour market in the long term.

19 December 2017

A review of workplace pensions by the Department for Work and Pensions has found that auto-enrolment "has worked" and "the financial behaviour of millions of people has changed".

19 December 2017

Many UK small firms continue to be held back by slow broadband speeds and poor mobile phone coverage, according to the latest research by Ofcom.

18 December 2017

A new report highlights the difficulties facing the lowest paid and most insecure self-employed workers in the UK.

18 December 2017

Seven in ten Brits say that they go to work just to pay the bills and one third of workers say they are unhappy in their jobs.

13 December 2017

New research for HMRC has found that 70% of businesses are still unaware of the forthcoming roll-out of Making Tax Digital (MTD).

13 December 2017

With skills shortages raising the prospect of increased staff turnover, new research suggests that many employees are content to stay where they are.

12 December 2017

The Federation of Small Businesses has warned that UK productivity growth will continue to stall unless action is taken to tackle the digital skills deficit in small businesses. 

12 December 2017

Two surveys by the Institute of Directors reveal that founders of young companies are feeling much more confident about their prospects than directors at more established businesses.