We’re here with practical marketing information for your business.

A marketing strategy tells you what to say, how to say it and who to say it to in order to make more sales. Our guide to the basics.

Market your business online - from your website to social networking, advertising, search engine optimisation, email marketing and more.

The basics you need to know about raising your business profile through advertising, and how to make sure your campaigns are successful.

Focusing on taking care of your existing customers could be much better for your bottom line than chasing new business. The basics of customer care.

No business can survive without selling. Our overview of planning your sales strategy and recruiting, training and managing sales staff.

Get the basics right - our quick guide to the main types of market research and how to get the information you need no matter what your budget.

Direct marketing is ideal for small businesses as it's highly targeted, cost-effective and simple to DIY. Our guide to how to get started.

Start here - find out how attending and displaying at exhibitions and events can benefit your business, and learn how to build your network.

PR

The basic things you need to know about PR for your business, building relationships with the media and managing the impact of publicity.

18 October 2017

Many Brits are sleep-deprived and stressed and it is negatively impacting their performance at work according to new research.

18 October 2017

A survey of members of the Institute of Directors has revealed a worrying lack of awareness about the impending new data protection rules, GDPR.

17 October 2017

International trade secretary Liam Fox has announced that small businesses can now access Government-backed export finance directly from their banks.

17 October 2017

International research reveals that British employees are wary of asking for extended breaks from work even though two-thirds are tempted by the idea of a sabbatical.

16 October 2017

Nearly half of UK employees spend most of their time on organisational, planning and other admin tasks - rather than the actual job in hand.

16 October 2017

New Government figures show that less than half of eligible English councils have begun allocating their share of the £300 million business rates hardship fund launched six months ago.

11 October 2017

With the latest trade data for August showing a further widening of the trade deficit, business groups are calling for more Government help for small firms that want to export.

11 October 2017

New research shows that small firms can cut the wait for payments if they automate processes such as credit control, payments and receipts.

10 October 2017

On World Mental Health Day, business groups are calling for more to be done to help employers tackle mental health issues in the workplace.

10 October 2017

A new poll shows that small and micro-businesses are doubtful that the Government's new small business commissioner will adequately tackle the issue of late payment.