We’re here with practical marketing information for your business.

A marketing strategy tells you what to say, how to say it and who to say it to in order to make more sales. Our guide to the basics.

How to market your business online - from your website to social networking, advertising, search engine optimisation, email marketing and more.

The basics you need to know about raising your business profile through advertising, and how to make sure your campaigns are successful.

Focusing on taking care of your existing customers could be much better for your bottom line than chasing new business. The basics of customer care.

No business can survive without selling. Our overview of planning your sales strategy and recruiting, training and managing sales staff.

Get the basics right - our quick guide to the main types of market research and how to get the information you need no matter what your budget.

Direct marketing is ideal for small businesses as it's highly targeted, cost-effective and simple to DIY. Our guide to how to get started.

Start here - find out how attending and displaying at exhibitions and events can benefit your business, and learn how to build your network.

PR

The basic things you need to know about PR for your business, building relationships with the media and managing the impact of publicity.

28 June 2017

New research reveals that millions of employees and self-employed workers across the UK never take a lunch break.

28 June 2017

The latest Government statistics show that the New Enterprise Allowance has helped would-be entrepreneurs launch over 105,000 businesses.

27 June 2017

Nearly a third of Brits have taken courses in the past five years to learn new skills and improve their job prospects, according to a new survey.

27 June 2017

Nearly half of UK workers believe automation technologies will have a positive effect on the workplace.

26 June 2017

New measures to make it easier for micro-businesses to shop around for better energy deals could save them up to £180 million a year.

26 June 2017

One third of small businesses believe it's just a matter of time before they are affected by a cyber attack and yet most SMEs don't have a recovery plan.

21 June 2017

Business groups have welcomed the Queen's Speech and its emphasis on what is widely being viewed as a pro-business approach to Brexit.

21 June 2017

More than 157,000 new fathers did not qualify for paternity leave or pay in 2016, according to data from the TUC.

20 June 2017

Small business owners are becoming more gloomy about their prospects as they face rising operating costs and falling consumer demand.

20 June 2017

Workplace experts Acas have published new guidance to help employers manage workplace challenges during the current hot weather.