We’re here with practical marketing information for your business.

A marketing strategy tells you what to say, how to say it and who to say it to in order to make more sales. Our guide to the basics.

How to market your business online - from your website to social networking, advertising, search engine optimisation, email marketing and more.

The basics you need to know about raising your business profile through advertising, and how to make sure your campaigns are successful.

Focusing on taking care of your existing customers could be much better for your bottom line than chasing new business. The basics of customer care.

No business can survive without selling. Our overview of planning your sales strategy and recruiting, training and managing sales staff.

Get the basics right - our quick guide to the main types of market research and how to get the information you need no matter what your budget.

Direct marketing is ideal for small businesses as it's highly targeted, cost-effective and simple to DIY. Our guide to how to get started.

Start here - find out how attending and displaying at exhibitions and events can benefit your business, and learn how to build your network.

PR

The basic things you need to know about PR for your business, building relationships with the media and managing the impact of publicity.

24 March 2017

Members of a leading business group are calling on Chancellor of the Exchequer Philip Hammond to rethink plans for Making Tax Digital.

24 March 2017

As inflation passes the Bank of England's 2% target for the first time since 2013, economists warn that higher prices are damaging real earnings and weakening the UK's growth potential.

24 March 2017

A new investigation into the reality of working in the gig economy shows that, contrary to assumptions, most gig workers have actively chosen this type of employment.

24 March 2017

New research from the Federation of Small Businesses has revealed the trade deals that smaller firms want to see in a post-Brexit world.

24 March 2017

Our round-up of other small business stories making the headlines this week...

17 March 2017

The increases in Class 4 National Insurance Contributions (NICs) announced in the budget have been dropped after the Government came under pressure from the self-employed, business groups and its own backbenchers.

17 March 2017

A third of companies say they have experienced a data loss or breach as a direct result of mobile working.

17 March 2017

The vast majority of female workers say they are paid less than male colleagues but over a third of them can't see an end to the gender pay gap.

17 March 2017

The latest figures from the Office for National Statistics show that the number of working days lost due to sickness or injury has reached a new low.

17 March 2017

Our round-up of other small business stories making the headlines this week...